Base and specific cleansing
Ultra-light products whose delicate, vegetable base, free from SLS, SLES**, preservatives* and coloring, maintains the hairís integrity, making it suitable for every day use; for perfect hair every time. These shampoos nourish and strengthen the hair, leaving it soft, bouncy and full of life. They repair damage caused by towel drying too roughly, by using the hair dryer or brushing. The soft, rich foam is pleasant to use and rinses away with ease.
Wavy or Curly Hair that is unmanageable and tends to frizz. Hair that is difficult to handle, especially for neat styles.
Frizziness may appear in curly hair and wavy hair. This involves the specific hair structure and uneven distribution of its protective film.
HELAN'S new treatment program is the path to follow in order to bring softness back to frizzy hair and make it more manageable and easier to comb as well as counteract the effect of humidity on curly wavy or straight hair.
The active ingredients have high performance features and carry out the actions of moisturizing without penetrating humidity.
Capelvenere Nourishing, regenerative program
Despite having a resistant, elastic structure, hair may sometimes weaken and break easily. This problem pertains overall to dry hair due to the scarce production of sebum as well as aggressive external conditions, like saltiness and wind, that cause alterations in the hair fiber, weakening the very hair structure itself.
Furthermore, dry hair can be damaged by harsh products, excessive brushing as well as over use of styling. Delicate, highly nourishing, regenerative treatments are needed to make up for what is lacking in this type of hair, acting on the hair to bring back life, softness and strength without weighing it down.
Capelvenere Protective, restructuring program for Color treated, Permed or Highlighted hair.
Hair coloring products are usually aggressive due to the initial, de-coloring phase. In this phase, the hair's natural acidity is altered, weakening the protective, hydrolipid film.
HELAN'S products offer Protection against harsh agents, using naturally delicate substances that respect this type of hair structure and keeps it protected from external conditions. These products also help treated hair keep its color longer by utilizing appropriate sun filters to protect against the fading and discoloration caused by UV rays.
Helan's Research and Development Laboratories have targeted a complete range of products for clean, beautiful hair with innovative, effective yet delicate formulas that bring all the necessary cosmetic products for hair and scalp treatments to the consumer, fully respecting their natural characteristics and features.
That's why using the utmost delicate surfactant agents is essential in maximizing the concept of natural cleansing as well as the pleasure of using products whose rich lather encompasses the senses.
To reach these goals, our new line of hair products was formulated with special characteristics: natural bases from the start: starch, proteins, sugars (wheat, corn, maize, potato, sugar cane), Coconut palm; substances that do not contain Laurylsulfate or its derivatives (SLS and SLES*);
free from ethylene oxide (NOT ethoxylate surfactant agents), dioxane, ethanolamine (MEA, DEA, TEA) and their derivatives;
free from substances that could irritate or harm the scalp;
free from excessively scouring substances as they take away the hair's natural defenses causing scalp dryness, lifeless hair and abnormal sebum production; slightly acidic pH;
excellent toxicologic profile; utmost eco-compatibility to not damage the environment.
*SLS (Sodio Laurilsolfato) and SLES (Sodio Laurileteresolfato) free
Strong, shiny, healthy hair can be defined as normal.
The balance between moisture and sebum production is what gives normal hair this definition, whereas other, congenital factors or aggressive external conditions may determine those characteristics found in weak, dry hair that lacks moisture. This hair type is not only weak and dull but also hard to comb and manage.
Greasy hair appears oily and lifeless, weighed down by excessive sebum production.
That's why Helan has created this Innovative Program; simple, fast and extremely effective for each hair type and problem related to the hair and scalp. Each formula in our Innovative Program is highly specific, thanks to the action of particular active ingredients geared towards the individual needs of the hair.
Capelvenere Anti-hair loss prevention
Fragile hair subject to thinning and loss
Hair growth is not continuous but alternates between periods when it is active or at rest. Normal hair loss, from 50 to 100 strands of hair every day and even more in Autumn, occurs once the hair has reached the end of its life cycle. It is then replaced by hair growth at the same rate. If, however, this loss were to increase or, moreover, reveal the first signs of thinning, the problem should be tackled by using the most suitable treatment products.
Balding, mostly referred to as alopecia, is an absence of hair or of some hair in an area where it would normally be present.
-The causes of increased hair loss or thinning may be transient, linked to periods of fatigue or stress, extreme or unchecked dieting, etc.
-hormonal variations after childbirth or menopause with a decrease in estrogen production.
-decreased cellular activity that occurs with aging, as well as the action of free radicals that halts hair growth, resulting in thinning.
Capelvenere Body and shine program
Fine hair has fewer defenses against aggressors, tending to break easily and form split ends.
20% less thickness than normal hair structure makes this hair type extremely fragile and decisively more delicate.
Atmospheric conditions such as humidity may make this kind of hair heavy while the drying effects of the sun noticeably damage it further. To make the most of thin hair, specific products must be used, aimed at enhancing keratin scale compactness, bringing lifeless hair back to vitality with softness and body, making hair stronger and fuller.